David Yazzie of Rigby, Idaho, unties his the bussle for his costume last year a pow wow in Pine Ridge. Tourism group hope the Black Hills' Native American heritage will draw visitors. (Ryan Soderlin/Rapid City Journal)
That’s the idea behind a new tourism promotion campaign in South Dakota, which – along with the Oglala Lakota tribe – is marketing the Native American heritage within the state as a way to draw visitors.
The campaign features education programs at Badlands National Park, Crazy Horse Memorial and Mount Rushmore National Memorial, as well as on the Pine Ridge Indian Reservation, according to this announcement.
The new Pine Ridge Area Chamber of Commerce, a volunteer group formed to boost the reservation’s economy, is part of the three-year exchange. The chamber is in Kyle, in the center of the reservation and near the Oglala Lakota College campus. A new motel and restaurant is located there.
“This agreement is intended to be mutually beneficial,” says chamber executive director Ivan Sorbel. “This joint promotion will significantly enhance the opportunities at all the sites for visitors to learn about Native American history and culture.”
Gwen Florio
Tags: Badlands National Park, buffalo post, Crazy Horse Memorial, Gwen Florio, Mount Rushmore National Memorial, Native American news, Oglala Lakota College, Oglala Lakota Tribe, Oglala Sioux Tribe, Pine Ridge Area Chamber of Commerce, Pine Ridge Indian Reservation, Tourism
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